Day 1

19 June 2017

Artificial Intelligence (AI) in Digital Marketing

Artificial intelligence will affect marketing in numerous ways in 2017 – from chatbots, to voice assistance and intelligent algorithms, the stage is set for marketers to set AI against data to bring consumers enhanced personalisation experiences.

Day 2

20 June 2017

Virtual Reality (VR) in Digital Marketing

Virtual reality is going to be a hard-hitter when it comes to marketing in 2017. The industry itself is a fast-growing one, with revenues from VR products set to hit $5.2bn next year – rising along with the number of virtual reality users. Marketers will need to position themselves at the forefront of adoption when it comes to VR.