Our latest UK Consumer Sentiment Research, reveals that optimism for an economic recovery in the UK has reached its highest recorded level during COVID-19, having almost doubled since November 2020. The majority of vaccinated consumers expect routines to return to normal by the end of 2021 and say finances are already back to normal. As… Read more »
2020 Sponsors
include
1000+ Attendees
A full day of content
5 Conference Topics
25+ Speakers
20+ Exhibitors
56% Director Level/ Above
With a 12+ year history of bringing together the worldwide digital marketing community to tackle the challenges that the digital future presents. Delivering 2 days of top-level strategic content and digital marketing insights, networking, and discussion from leading global brands
Exploring the latest trends & strategies within Digital Marketing and covering Digital Marketing Technologies, Virtual Reality, Artificial Intelligence, Influencer Marketing, UX, CX, eCommerce, Content Marketing, Data, Analytics, and Mobile, this conference is not to be missed.
#DMWF Asia prides itself on its global brand speaker line-up and the latest examples & case studies within the dedicated conference tracks.
The agenda will focus on supporting marketers to tackle challenges they’re facing to inspire and share practical advice to help to plan, implement and execute new strategies to impact their campaigns for the future.
2020 Speakers
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Sisca Margaretta
Chief Marketing Officer
Experian Asia Pacific
Alin Dobrea
Head of Marketing Solutions and Partnerships
ZALORA
10:30AM - Day 1
View 360 Marketing: Boosting Brand Awareness and Performance
Veriyanta Kusuma
Brand and Content Strategy
TikTok
04:40PM - Day 2
View Panel: Why it works – Influencer Marketing in APAC
03:30PM - Day 1
View Bringing Your Campaigns to Life Through Social Content and Engagement
Cherry Sireetorn Prommawin
Search Advocate
Google Asia Pacific
09:30AM - Day 1
View Managing your online presence on Google Search
Johnny Ng
Marketing Solutions Director
South China Morning Post
09:30AM - Day 1
View Inspirational Storytelling Amid the Pandemic: The Value of Native Advertising
Mathieu Sneep
APAC Mobile Strategy Lead
01:30PM - Day 1
View How to win in APAC with great mobile user experiences
Spencer Ng
Media Analytics Lead for GfK APAC, Middle East, Turkey & Africa
GfK
12:30PM - Day 1
View Maximizing your marketing dollar
Srikanth Ramachandran
Group CEO
Moving Walls
01:00PM - Day 1
View Is Offline Media Becoming the Biggest Driver of Online Engagement?
Wiebke Leffers
Customer Strategist
Falcon.io
03:00PM - Day 1
View How to Harness the Power of Social E-Commerce
David Lee
, Head of Digital Commerce and Member of International eCommerce Standard Working Committee
SIRS Singapore Institute of Retail Studies (NYP)
09:00AM - Day 1
View Ready for Marketing 5.0 – for an Internet Age of Value and Intelligent Business
Kelvin Lee
Global Director of Social Media Experience
Refinitiv
Rebecca Lim
Head Our Better World
Singapore International Foundation
12:30PM - Day 1
View Empowering Digital Storytelling for Good in Asia
Justine Lukas
Director
Kantar Singapore
12:30PM - Day 1
View Empowering Digital Storytelling for Good in Asia
Mohit Gupta
Head of Marketing – Asia Pacific & Head of Social Media – Global, Corporate Bank
Deutsche Bank
02:00PM - Day 1
View LIVE Panel: Exploring an Effective B2B Social Media Strategy
Benjamin Soubies
Managing Director, APAC
Talkwalker
10:00AM - Day 1
View Going in-depth with conversational intelligence – using data to understand the Voice of Customer
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View Talkwalker
Paulo Almeida
CEO & Founder
Clientscape
12:00PM - Day 1
View Explosive growth of eCommerce
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View Clientscape
10:00AM - Day 1
View Track Sponsor – Turning Followers into Brand Lovers and leveraging Tactical Social Media Insights
10:10AM - Day 2
View Panel: Social Trends & Essential Strategies for the Year Ahead
Kabeer Chaudhary
Managing Partner APAC
M&C Saatchi Performance
10:30AM - Day 1
View The evolution of app marketing
Grace Kok
Head of International Content Marketing
Lark at Bytedance
02:00PM - Day 1
View LIVE Panel: Exploring an Effective B2B Social Media Strategy
Tanvi Bist
Account Director
02:00PM - Day 1
View LIVE Panel: Exploring an Effective B2B Social Media Strategy
Justine Guerrero
Regional strategy manager APAC
M&C Saatchi Performance
11:00AM - Day 1
View LIVE Panel: Customer Centricity; Using Digital Insights to Identify, Analyse and Engage with Consumers
#DMWF Conference Topics
DMWF Sponsors 2020
Previous DMWF Series Sponsors Include
Media Partners & Associations
Latest Digital Marketing News & Industry Insights from MarketingTech News
McKinsey analysis: How is UK consumer sentiment changing – and what does it mean for marketers?
READ MOREHow influencer marketing is creating the new shop window – and how retailers must react
READ MOREBricks-and-mortar retail has had a horrid 12 months. Although restrictions are now being lifted and we’re starting to see a glimmer of the much-vaunted economic bounce back, there is still a lot of uncertainty. Big questions remain around whether we will ever see a return to how things were before the pandemic in terms of… Read more »
How to leverage QR codes to join the contactless revolution
READ MORESince QR codes were created in 1994, they’ve shown up just about everywhere. Marketers used them on drink labels, business cards, and even billboards. But no matter how trendy they were, many consumers saw QR codes as a gimmick rather than a useful tool. What was in it for them? Why should they visit a… Read more »
Why adding intrinsic incentives for eCommerce and social is key amid heightened consumer demands
READ MORERaise your hand if you have a wallet bursting with so-called “customer loyalty” cards. You likely have one for each supermarket, your favourite coffee chain, and maybe for the bookstore. With some brands upgrading to an app, you probably also have a smartphone screen full of their colourful icons. But how often do those loyalty… Read more »
