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Ash has worked in global advertising agencies and in-house brand marketing teams throughout his career across Europe and Asia. In that time he has led worldwide creative and sponsorship campaigns for Automotive, FMCG, FS and Luxury brands including Mastercard, Mazda, Nespresso, Qatar Airways and Unilever.

He joined MassiveMusic in January 2023 to help clients across the region use music and sound to define their brands, and strengthen Massive’s international leadership in APAC.