Ferdi Anggriawan is a seasoned marketing expert with over seven years of proven experience in PPC marketing, growth marketing, and analytics. He’s now building a full stack team of online acquisition & retention experts along with data-driven analysts and researchers. Aside from working at the Gojek Merchant Marketing team, he’s also actively coaching & training digital marketers in various online course programs. His recent newfound passion is behavioral economics; one which he tried to incorporate in his growth initiatives.