Nupur works as the Global Product Launch Manager at Dell Technologies where she plays a pivotal role in growing the multibillion-dollar software and peripherals business through marketing.

She has proven credentials in developing and executing go-to-market strategy at big tech both regionally in Asia and globally. Having worked in an industry known for constant change, Nupur thrives in innovation management, harnessing state-of-the-art technology and leveraging data driven insights to positively impact strategies, business models and monetization. Her career spans across field marketing, sales enablement, and product development- all of which gives her a unique repertoire of skills that makes her empathetic to clients, partners, and employees.

She is a strong proponent of purpose driven leadership, responsible marketing, and diversity.