Tyler Tai is a solutions consultant that has worked in the social listening space for a couple of years. Tyler is a firm believer of data driven insights. He has previous experiences working in market research and he brings in these experiences into the digital marketing intelligence space that Brandwatch occupies. Working alongside clients from onboarding to renewals, he has numerous experience working across various countries, industries and departments. His passion in soccer is also evident as he occasionally writes soccer-related blog articles using social data for Brandwatch.