Global 2020 Agenda Preview

DAY ONE – THURSDAY 28 MAY 2020

EXHIBITION

Influencer & Social Media Marketing

  • Social Listening
  • Brand Storytelling
  • Social Shopping
  • Power of Digital Communities
  • Crisis Control

Data & Digital Experiences

  • Understanding the Power of Data
  • Customer Loyalty & Retention
  • Personalisation in 2020
  • Behaviour Marketing and Data Targeting
  • Designing Cross-Channel Experiences
  • ROI of UX in Marketing

Content & Digital Brand Strategy

  • Brand Voice Strategies
  • Customer Engagement Strategies
  • Video and Ephemeral Content
  • Content Creation & Technology
  • Community-Based Approach To Brand Strategy

Digital Transformation & Innovation

  • Digital innovation & Brand Impact
  • New Business Models in Transformation
  • CDO CMO Strategies Roundtable
  • Digital Disruption
  • Leadership in Transformation

NETWORKING EVENT

DAY TWO – FRIDAY 29 MAY 2019

EXHIBITION

Influencer & Social Media Marketing

  • Customer-Centric Social Media Strategy
  • Social Analytics & Metrics
  • ROI of Influencer Marketing
  • Power of 1:1 engagments
  • Chatbot & Engagement Strategies

Data & Digital Experiences

  • Future of Customer Experience with technology
  • Optimisation  & Conversion on Websites
  • Data-driven Technologies & Customer Journeys
  • SEO Strategy for 2020
  • Customer Privacy & Data Marketing
  • Future of Voice & Partnerships

Content & Digital Brand Strategy

  • Automation of Content
  • Brand Strategy in a Digital Age
  • UGC Strategy
  • Consumer behaviour & Content
  • Content Creation & Technology
  • Brands & Engaging with Generations

Digital Transformation & Innovation

  • Digital Convergence: Impact on Consumers
  • People within Digital Teams
  • Culture of Innovation
  • Future-Proofing Digital Strategy