Stand No: 188

Arwen is a UK-based tech startup providing global mar-tech AI. We use Artificial Intelligence (AI) to listen to, understand, interpret and manage social media conversations in real-time, across both paid and organic. We have three core products:


  • Arwen Moderate. Automatically removes spam and toxic comments in real time, and tackles trolls and repeat offenders. Moderation leads to positive interactions, which the social media algorithms reward by promoting your content, all whilst keeping your posts brand safe and your communities inclusive.


  • Arwen Engage. Dramatically simplifies the job of tackling negative comments and amplifying positive ones. Arwen auto-segments all your comments in real time, generating recommended replies and reactions to each comment, acting as your co-pilot and turbocharging your engagement. It also helps you identify superfans to reward and potential micro influencers to activate.


  • Arwen Customize. For the growing number of customers looking to find very specific needles in their data haystacks and unlock new ways to engage. We’ve got the AI and data science skills to do it. You dream it, we build it.


Arwen enjoys a global client base, spanning a range of sectors including Elite Sports, Public Sector, Dating, Broadcasting, Gaming, Entertainment, Financial Services. Clients include Sports Illustrated, ITV, Overtime TV, LNER, Mercedes AMG F1, England Rugby, Palmeiras FC, and Fulham FC.