Ebony Douglas, ACIM, MA, is currently the Digital Marketing Manager at CancerTools.org. Previously she worked as Marcomms Manager for Bio-Rad and her work contributed to their multi-million-dollar business by developing successful customer – driven campaigns. Having over a decade of experience in biotechnology, education, and music helping businesses enhance their campaign strategies, social media, and branding. She delivers talks around the future of AI in Marketing, utilising customer data and customer feedback for growth. Featured by BBC and Techround, to empower others to embrace technology and elevate their marketing campaigns.