Francesco D’Orazio is a London-based entrepreneur, strategist, and expert in digital consumer behaviour. He is the founder and CEO of Pulsar, an award-winning audience and media intelligence platform used by global brands and agencies to understand consumers and trends. Francesco has a background in social anthropology and has advised a range of organisations such as the United Nations, the World Health Organization, Twitter, Meta and Google. He is a frequent speaker at international conferences and has published work on innovation, Internet culture, misinformation, social media trends and their impact on business and society.