Gary Gumbleton is Head of Group Content at Ocean Holidays Group, where he leads storytelling, creative ideation, and social-first video content strategy across the organisation and its brands including Ocean Florida and Winged Boots.

With a career spanning global travel, tech, and lifestyle sectors, Gary specialises in building creative systems that connect brand purpose with performance. His work has powered content for major partners including Red Bull, Pepsi, and Mercedes, and helped elevate both established and emerging brands through insight-driven social, video, and narrative initiatives.

Known for a collaborative leadership style and a relentless focus on ideas that move audiences, Gary bridges strategic thinking with hands-on execution — from concept to screen — in fast-paced, data-informed environments.

Outside of work he’s a storyteller at heart — whether that’s capturing adventures on camera, mentoring emerging creatives, or endlessly obsessing over how great content actually works. At Digital Marketing Conference Global he’ll be sharing pragmatic, human-first approaches to content that both resonates and drives results.