George is the founder and CEO of The Sole Supplier – a shopping platform and marketplace for limited sneakers & streetwear, driving over £60 million in annual revenue to brands like Nike, Adidas and ASOS. George has been at the helm of the business throughout its growth, with The Sole Supplier now a major strategic partner to some of the world’s largest fashion brands, powered by a team of over 40 at their London creative hub.

An engaging and charismatic speaker, George can captivate any audience, sharing his inspiring journey, expert insight and key learnings at industry events across marketing and entrepreneurship, with his videos and posts viewed by hundred of thousands across LinkedIn, Youtube and Instagram.