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Giovanni Pupo, an Italian marketer in London, started agency-side before leading E-comm Media Europe at Lipton.

Besides his job, he partners with universities, sharing his expertise with upcoming marketers and bridging the gap between academic and practical marketing knowledge.

He’s the brains behind WWW.PPCMARKETING.IT, a digital platform demystifying marketing theories for students and professionals alike.

@AGlassofMarketingwithGio, his YouTube channel, mixes insightful chats on growth and success with a taste of fine wine, inviting industry leaders to share their stories and sip along.