Jon Brookes is Head of Marketing Insight & Analytics at Savills, where he leads the organisation’s approach to data‑driven strategic marketing and commercial decision‑making across the UK.

With a background in elevating marketing through to analytics maturity, Jon has extensive experience in helping teams adopt modern analytics, build actionable intelligence and realise measurable value from complex systems.

Throughout his career, he has championed the transition from traditional reporting to predictive, insight‑led marketing. With a focus on enabling teams to move beyond dashboards and embed data at the core of strategy, performance and customer engagement. His work is centred on delivering clarity and impact through insight, empowering stakeholders at all levels to make more informed, evidence‑based decisions to drive impact.