Josie manages the production, planning and promotion of global content at Sage. With a focus on the strategic impact of content on business goals, she has established a content measurement framework and launched a conversion optimisation program that’s delivering triple-digit growth. She also created the editorial strategy for the company’s global content hub, Sage Advice.

A seasoned content marketing professional, she started her career in B2B publishing and has also created and managed award-winning content in industries including telecoms, healthcare and energy.