Kim is the global director of content marketing at VEON, the sixth largest telecommunications operator in the world, serving 250 million customers in 12 countries. She is responsible for VEON’s creative and media-driven content campaigns across entertainment, music, fashion, games, sports, news and lifestyle.
Prior to VEON, Kim was part of Samsung Europe, serving as head of marketing for their Partnership and Services division, developing, launching and marketing a range of entertainment and lifestyle propositions. Before that, she spent 12 years working in the music and creative industries for EMI and latterly Universal as part of the original teams signing and developing the first commercial agreements with all of the major mobile and digital platforms.
VEON is a global, NASDAQ-listed telecommunications and technology business with more than 250 million customers across 13 markets, including Russia, Italy, Pakistan, Kazakhstan, and Laos.
Since commencing operations in 2009, VEON is now the sixth largest telecommunications provider in the world.
Aspiring to lead the personal internet revolution for customers in frontier markets, the company, formally known as VimpelCom, has the ability to serve more than 10% of the world’s population.