Lisa Targett is UK General Manager of TRIBE, the self-serve marketplace that connects brands with everyday people to celebrate them through beautiful content.
Lisa joined TRIBE from Mail Advertising where she was responsible for 65% of the publisher’s UK digital revenue, after successfully establishing their standalone commercial operation in Sydney.
Within her first year at the helm, TRIBE UK’s revenues have soared beyond forecast – accounting for over 50% of global revenues and showing no signs of slowing down. For her achievements, she has been recognised as part of The Drum’s #50Under30 and named one of Diversity Journal’s Women Worth Watching in 2018. She is recognised as a thought-leader within Marketing & Advertising, delivering keynotes at Decoded, Millennial2020, Ad:Tech, and frequently commenting on industry news for Forbes, The Drum, Campaign & Business Insider.
Founded in Australia in September 2015, and launched in the UK in April 2017, TRIBE has connected over 7,500 brands with 50,000 influencers generating 600,000 pieces of branded content globally for the likes of Unilever, Amazon, Topshop, American Express, Mars and Diageo.