Mark has spent his career helping brands excel in the digital space. Working for UK media owners, UK media agencies and an APAC agency holding group has given Mark a wealth of experience across data, various digital channels, as well as marketing strategy.
Mark excels in navigating complex strategic goals and implementing leading digital and data strategies. In his current role, he leads the Programmatic team at JCDecaux UK working with brand, agency, and DSP clients. Mark is also Vice-Chairman of the JCDecaux International Programmatic Council, working with counterparts from across the global network to set the vision and global growth strategy for programmatic DOOH across the group. Mark’s goal at JCDecaux is to help brands to uncover digital growth opportunities by delivering innovative and effective marketing solutions that encompass programmatic DOOH as part of an omnichannel strategy.
Join me at the Connected Journeys: The Future of Cross-Channel storytelling panel on Thursday 7th May at 10.45am and visit the JCDecaux team at stand 144.