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Priyanka is an analytics and research leader at NetBase Quid with over 8 years of experience in leveraging data to drive impactful business insights across healthcare, retail, and technology clients. She leads a team of consultants to enable market leaders such as BCG, Kaiser Permanente, AbbVie, and Amazon achieve marketing goals based on social media analyses. Before NetBase Quid, she worked in leading consulting & strategy houses such as ZS Associates, LEK Consulting, and MuSigma.