I am a Global Marketing leader with 20+ years, and a track record of embedding transformation and delivering net-new growth in consumer goods and technology sectors. I have held various marketing and commercial leadership roles in Nestle, Hewlett Packard and Whirlpool. I am now a senior leader at The LEGO Group, spanning Asia Pacific, Europe, and the America’s.

I am passionate about driving Marketing digitalisation and transformations. With experience of setting up centres of expertise’s, accelerating D2C models and driving data and tech powered marketing. This is an exciting and hugely enriching journey. In parallel, I also advise startups on how to drive disruptive business cases and value maximisation.

I am a marketeer at heart, with a strong proponent of purpose driven leadership and responsible marketing. This is key to business survival and strong top line growth for the future.