Sophie Corlay is Head of Brand & Content at Letsignit, where she leads brand, content and narrative strategy across European markets. She has built and led communications and brand functions in B2B tech companies including Microsoft, SurveyMonkey and Usabilla, with a strong focus on positioning, storytelling and go-to-market impact. Her work explores how companies can move beyond campaign-led marketing and turn everyday interactions into scalable, high-impact channels — connecting brand consistency with measurable performance. At Letsignit, she is shaping a category at the intersection of employee communication, brand and marketing performance, with the belief that every employee can be a meaningful voice of the company.