Taya Settomini is the Head of Global Content Management and Innovation at HP Inc. who works today with almost 1000 marketers and their centres of enablement in HP Inc. to redesign and step up the company’s content management and operations.

Taya believes that in today’s Marketing, balancing purpose-driven creativity with a data-driven approach, underpinned by the right technology, can truly achieve meaningful and personal customer experiences and make the marketeers’ job more agile and fun.

Taya is an international marketeer who has worked for companies in the FMCG and IT sector for more than 15 years, developing marketing and holistic communication plans for brands and products in the B2B and B2C sectors, ensuring the achievement of best return on investment.

She strives in multicultural environments, where diversity and difference can create magic when aligned behind a joint vision and goal.

Taya holds a degree in Business Administration from the Bocconi University in Milan, Italy.