• Start Time:
    10:40AM
  • End Time:
    10:50AM
  • Day:
    Day 1

Talk:

Humans are built to bond. It’s an inherent part of our condition. But what is it that really binds humans together? Michael Coden, Head of Marketing at AI-Powered Brand Management Platform, ProQuo, will discuss how through the lens of neuroscience, human science and technology, we can deeply dissect the composite parts of a Relationship. He’ll also explain why relationships between two people are no different to the relationships between people and brands. Join this session to discover a framework for understanding your brand’s relationship with consumers, which 1,000s of marketers are using today to grow their brands with certainty

In just 10 minutes, you’ll take away:

  • A framework for understanding your brand’s relationship with consumers.
  • An action-plan for your brand to strengthen customer loyalty.
  • A process for optimizing your brand-to-consumer relationship, in real-time.

Associated Speakers:

Michael Coden

Head of Marketing

ProQuo AI

Associated Talks:

10:40AM - Day 1

View Brand Bondage Through Data: The Ties That Bind Consumers

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