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  • Start Time:
    09:30AM
  • End Time:
    10:00AM
  • Day:
    Day 2

Talk:

Why would a multinational food company go through the complications of opening their own B2C webshop? Join our session to find out what is in it for Danone and how it pays off.

We will look at the hidden and added value of such journey, importance of team’s mindset and what to expect from such an ecommerce adventure.

Associated Speakers:

Alexandra Illiashova

Head of Integrated Brand Communications

Danone BENELUX

Associated Talks:

09:30AM - Day 2

View The value of creating and maintaining a Direct to Consumer webshop

02:20PM - Day 2

View Panel: Building a successful Full-Funnel Marketing Strategy

View Full Info