Influencers That Sell: Building a Full-Funnel Strategy That Converts, Not Just Captivates

Talk:

Influencer marketing is no longer just about reach and aesthetics—it’s about driving results.

In this session, I’ll break down a full-funnel framework that transforms influencer content from brand awareness into real sales impact. Drawing from real-world examples across short-form video platforms and social commerce, this talk is designed for brand and influencer teams who are constantly challenged to “prove ROI.”

Whether you’re managing creators for a premium beauty brand or scaling performance-driven campaigns, you’ll walk away with practical strategies to turn creators into high-performing conversion partners—without compromising creativity.