- Start Time:12:40PM
- End Time:12:55PM
- Day:Day 1
Talk:
We are entering the age of video-first consumption, and most marketing teams are still writing briefs.
Juraj Felix, CEO of Fameplay.ai, will make the case for a fundamental shift in how marketers should think: not AI-assisted, but AI Voice-first. Designing your brand communication around what AI can do at scale , not bolting it on after.
The unlock? Voice. When you combine a brand’s second brain (an AI that truly knows your identity, tone, and strategy) with scalable AV content you get something that wasn’t possible two years ago: a brand that speaks, moves, and responds 24/7, across every market, without a production team on standby.
Drawing on real deployments, from enterprise customer lines handling thousands of calls to retail advisors to onboarding systems, this talk shows what AI-first marketing actually looks like in practice, and why the brands that make this shift now will be compounding an advantage that’s very hard to catch up with.
What you’ll take away:
● The difference between AI-assisted and AI-first marketing, and why it mattersstrategically
● Why voice is the most underinvested channel in your marketing stack right now
● How scalable AV content changes the economics of brand presence across markets
● The blueprint for building a brand that thinks, speaks, and scales without a growingheadcount
● Raw 1st-hand experience from AI-first Creative Studio, including (many) fails and hiccups in the process
Associated Speakers:
Juraj Felix
CEO
Fameplay

12:40PM - Day 1
View Your Brand’s Second Brain: The Voice AI Playbook for Brands












