• Start Time:
    02:20PM
  • End Time:
    02:40PM
  • Day:
    Day 1

Talk:

In this session, NI CMO Ana Villegas will share how the company approached this critical effort and the decision-making process – and steps it took – to reintroduce itself to the world. Nearly one year later, she will detail the impact NI’s rebrand has had on the company, and how its values and corporate impact initiatives serve as galvanizing forces that enable employees to better connect with one another and its customers.

Associated Speakers:

Ana Villegas

Chief Marketing Officer

NI

Associated Talks:

02:20PM - Day 1

View NI Brand transformation story, how it changed through the pandemic, and what is our path forward

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