• Start Time:
    10:45AM
  • End Time:
    11:25AM
  • Day:
    Day 2

Talk:

Review the challenges and opportunities of managing influencer campaigns across TikTok, Instagram, YouTube, Snap, emerging platforms, and the role of AI in unifying strategies

This panel will explore:

  • How platform-specific trends and audience behaviours will impact campaigns.
  • Exploring how brands can leverage social commerce and shoppable content effectively.
  • Why AI is essential for real-time insights, audience targeting, and campaign optimisation.

Associated Speakers:

Joel Wong

Director

Social Jet [Influencer Strategy]

Associated Talks:

10:45AM - Day 2

View Panel: Cross-Platform Strategies: Mastering Diverse Influencer Channels

View Full Info

Kevin Lantzsch

Senior Influencer Marketing Manager Europe

cosnova

Associated Talks:

02:00PM - Day 2

View Panel: Shoppable Stories: The Creator-Driven Commerce Shift

04:30PM - Day 1

View Panel: Mastering Social Platforms-Specific Growth Strategies

10:45AM - Day 2

View Panel: Cross-Platform Strategies: Mastering Diverse Influencer Channels

View Full Info

Jimmy Hughes

Social Media and Influencer Lead

Heineken

Associated Talks:

10:45AM - Day 2

View Panel: Cross-Platform Strategies: Mastering Diverse Influencer Channels

View Full Info