Panel: One Experience, Every Channel: The Future of Customer Experience

Talk:

• Discuss strategies for structural change to foster collaboration and create a singular view of the customer, ensuring consistency across every touchpoint
• Use data and insights to anticipate customer needs and trigger meaningful, timely outreach to maintain visibility and relevance
• Creating one unified system from CRM to inventory management, which utilises automation & AI to create personalised experiences across channels
• Phydigital experiences: With customers craving deeper brand connections, uncover how to blend physical and digital touchpoints to meet this demand