- Start Time:03:30PM
- End Time:04:00PM
- Day:Day 2
Nick will take us though the latest research on car buyer behaviour and how the COVID pandemic has made a big difference to the expectations of visitors to showrooms. The car buying jobs to be done are the same, but people’s preparedness and plans have changed rapidly – hear about what they now expect, the opportunities for your business and how these learning can be applied to other industries.
Nick will also share insights on the key trends shaping the industry in the near and mid term – the forces of change impacting buyers, brands and retailers. From the long-lasting effects of supply constraints to electrification, new entrants and more, Nick’s insights will give you a greater understanding of the big themes and help you plan ahead