• Start Time:
  • End Time:
  • Day:
    Day 2


The Connected Brand narrative was launched to help teams educate and inspire clients on the next generation of brand building. The narrative introduces our Connected Brand builder, a comprehensive approach to driving connections between people and businesses that works by leveraging:

  • Connected Delivery: The predictive power of our personalization engine delivers meaningful connections across 3.59 billion monthly active people globally.
  • Connected Storytelling: The diversity of formats we offer is unrivaled, which empowers brands to add real depth to their storytelling and build unforgettable experiences.
  • Connected Insights: Our optimization and measurement tools, which help brands glean insights that enrich their practices of continuous testing & learning and enable data-driven brand building.

Associated Speakers:

Zehra Chatoo

Head of Connection Planning, Retail EMEA


Associated Talks:

02:30PM - Day 2

View The future of brands in a connected world

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