• Start Time:
    12:00PM
  • End Time:
    12:30PM
  • Day:
    Day 1

Talk:

This talk will cover:

  • How the perception of sustainability, its narratives and actors have evolved over the last 15 years
  •  How brands are approaching sustainability and how does the public perceive their efforts
  • How marketing and advertising can play a pivotal role in advancing the agenda of sustainability

 

Associated Speakers:

Francesco D’Orazio

Founder and CEO

Pulsar Platform

Associated Talks:

12:00PM - Day 1

View From green-washing to green-action: how advertising can become a force for good in the battle for sustainability 

View Full Info

Jess Francis

Senior Global Strategist & Co-Lead, Global Sustainability Practice

McCann

Associated Talks:

12:00PM - Day 1

View From green-washing to green-action: how advertising can become a force for good in the battle for sustainability 

View Full Info