Day 1 - 2 June 2021

10:00AM

Taya Settomini

Global Head of Content Management and Innovation

HP Inc

Associated Talks:

10:00AM - Day 1

View Top 5 DOs and DON’Ts of Content Transformation

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Top 5 DOs and DON’Ts of Content Transformation

  • How to start your content transformation journey
  • What do you need
  • How to measure content transformation success
. Taya Settomini, Global Head of Content Management and Innovation, HP Inc
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11:30AM

Henning Tomforde

Director Digital Transformation & Productivity 2.0

LINDE

Associated Talks:

11:30AM - Day 1

View Accelerating a Digital Corporate Culture by enabling customer-centric product development & communication

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Sandy Brückner

Senior Digital Transformation Expert

LINDE

Associated Talks:

11:30AM - Day 1

View Accelerating a Digital Corporate Culture by enabling customer-centric product development & communication

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Accelerating a Digital Corporate Culture by enabling customer-centric product development & communication

  • Key success factors for accelerating a digital corporate culture
  • Enabling employees, leaders and teams to develop a digital skillset and to build customer-centric digital products
  • Empowering change by building communities of practitioners
  • Ensuring digital sponsorship and relevance for the business
  • Collaborate cross-industry for success
. Henning Tomforde, Director Digital Transformation & Productivity 2.0, LINDE
. Sandy Brückner, Senior Digital Transformation Expert, LINDE
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12:10PM

Rachel Chapman

Director

RBC Future Focus

Associated Talks:

12:10PM - Day 1

View Agile marketing leadership for the next new normal

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Agile marketing leadership for the next new normal

Whether you never want to hear the words pandemic, new normal, or social distancing again, the reality is that the next new normal is coming over the hill at us. So ask yourself this: what have you learned in the last year about how to be more agile? What can you take forward into the rest of 2021 and beyond to help your team succeed? What is now required of you as a leader when teams come back together in person? 

 

Rachel Chapman will take us through her thoughts on these questions and many more, bringing her deep knowledge and experience of Agile Marketing to this subject, and helping marketing leaders think through how to take their teams on the next journey into the brave new post Covid world. 

. Rachel Chapman, Director, RBC Future Focus
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02:40PM

Dr Geraint Evans

Executive Coach & Co-Author ‘Sustainable Marketing

Interim CMO Consultant

Associated Talks:

02:40PM - Day 1

View No time to relax – Digital Transformation is about to get even harder. 

09:00AM - Day 1

View How are you doing on your 2020 Digital To-Do List?

08:50AM - Day 1

View Digital Transformation & Innovation – Chair’s Welcome & Opening Remarks

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No time to relax – Digital Transformation is about to get even harder. 

This session with Dr Gertaint Evans is designed to help companies understand that the last year of rapid progress in digital transformation for many companies was not a one-off – in fact, things are only just beginning – and they need to continue to invest heavily to survive. Dealing with the big questions and trends Companies and their leaders all over the world need to know about to yet another change in their worlds. As physical interactions return what will this mean for digital and in-person experience? How will crypto-currencies affect things? Why is Amazon opening a hair and beauty salon in London? All of these questions and more will be answered!

  • Global trends coming out of the COVID-19 Pandemic.
  • What does being in person mean now?
  • Role of CryptoCurrencies
  • Investing in Digital Transformation – why you can’t stop now.
  • Investing and growing your Digital team and capabilities.
. Dr Geraint Evans, Executive Coach & Co-Author ‘Sustainable Marketing, Interim CMO Consultant
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Day 2 - 3 June 2021

12:30PM

Stefania Alvino

Digital and Multichannel Marketing Manager

Daiichi Sankyo

Associated Talks:

12:30PM - Day 2

View Pharma & digital transformation, a strong acceleration after Covid 19

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Pharma & digital transformation, a strong acceleration after Covid 19

  • What’s the key strategy for the right digital transformation?
  • Digital therapeutics, digital medicine and virtual hospital the new digital pharma experience
  • How pharma company can manage  innovation and digital considering new driver
. Stefania Alvino, Digital and Multichannel Marketing Manager, Daiichi Sankyo
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