Day 1 - 23 May 2019

Digital Transformation & Strategy

08:50AM

Irv

Co Founder & Creative Strategist

KEMOSABE

Associated Talks:

09:20AM - Day 2

View Digital Transformation & Strategy – Chair’s Welcome & Opening Remarks

08:50AM - Day 1

View Digital Transformation & Strategy – Chair’s Welcome & Opening Remarks

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Digital Transformation & Strategy – Chair’s Welcome & Opening Remarks

. Irv, Co Founder & Creative Strategist, KEMOSABE
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09:00AM

Panel: Overcoming Roadblocks in Digital Transformation 2019 & Beyond

  • Budget vs ROI – Why we should look at the customer-centric solution?
  • Who should be leading digital transformation?
  • Creating a change for the future: reviewing culture, skills & teams.
  • How to integrated digital initiatives within your strategy?
  • Why actively managing new regulations will support transformation?
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09:40AM

Morning Sponsor Presentation 7 – Day 1

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10:10AM

Matthew Griffin

Founder & CEO

311 Institute

Associated Talks:

10:10AM - Day 1

View Lifting the Lid on the Future of Digital

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Lifting the Lid on the Future of Digital

. Matthew Griffin, Founder & CEO , 311 Institute
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10:40AM

Romulo Rejon

Head of Digital Marketing & Innovation - SME's

TelefĂłnica Business Solutions

Associated Talks:

10:40AM - Day 1

View Centralising your Digital Strategy to Stay Ahead

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Centralising your Digital Strategy to Stay Ahead

  • Translating your vision into a clear and structured strategy
  • How to utilise and simplify your platform approach to enhance content lifecycle
  • Using an audience-centric strategy for digital comms to strengthen your brand
  • No more silos! The importance of collaboration and transparency
. Romulo Rejon, Head of Digital Marketing & Innovation - SME's, TelefĂłnica Business Solutions
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11:10AM

Networking Break

12:10PM

Lunchtime Sponsor Presentation 8 – Day 1

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12:40AM

Matthew Griffin

Founder & CEO

311 Institute

Associated Talks:

10:10AM - Day 1

View Lifting the Lid on the Future of Digital

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Round Table Discussions

Moderator: . Matthew Griffin, Founder & CEO , 311 Institute
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01:40PM

Networking Lunch

02:30PM

Panel: The Key Principles in Winning at Digital Disruption

Disruption (n.): “A shift in relative profitability from one prevailing business model to another.”

  • Recognizing the Change –  how to embrace the new logic
  • Building Your Identity – how to focus &  create your customers’ future
  • Price to drive demand – attract to scale
  • Control your part of the platform
  • Bringing Your Future to Life – embed change throughout your organization
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03:10PM

Afternoon Sponsor Presentation 9 – Day 1

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03:40PM

Digital Transformation: How Effective Leaders Drive Digital Change

  • Creating a culture in which risk-taking is acceptable
  • Why your “Employees” are the most critical factor for a successful digital transformation
  • Techniques of trust, empowerment, and accountability within your digital transformation

 

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04:10PM

Close of Track

05:40PM

Networking Drinks & Close of Conference

Day 2 - 24 May 2019

Digital Transformation & Strategy

09:20AM

Irv

Co Founder & Creative Strategist

KEMOSABE

Associated Talks:

09:20AM - Day 2

View Digital Transformation & Strategy – Chair’s Welcome & Opening Remarks

08:50AM - Day 1

View Digital Transformation & Strategy – Chair’s Welcome & Opening Remarks

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Digital Transformation & Strategy – Chair’s Welcome & Opening Remarks

. Irv, Co Founder & Creative Strategist, KEMOSABE
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09:30AM

Jerome Pineau

Chief Digital Officer

La Maison Hubert

Associated Talks:

09:30AM - Day 2

View Panel: Future-proofing your Digital Team & Strategy

12:10AM - Day 2

View Blockchain: What’s the Hype and the Impact within Marketing

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Panel: Future-proofing your Digital Team & Strategy

  • How should brands adjust with new and novel approaches to match the ever-evolving digital landscape?
  • Customer Data Privacy – what are the key priorities brands should be implementing right now?
  • How disruptive technology can enhance influencer transformation across marketing, sales, product, and insights departments
  • Consideration of emerging technologies like “Blockchain” will support future growth
  • How to prepare your team for the coming wave of new technologies in digital marketing
. Jerome Pineau, Chief Digital Officer , La Maison Hubert
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10:00AM

Lunchtime Sponsor Presentation 6 – Day 2

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10:30AM

Digital Convergence: How Consumers Have Changed and Why Brands Need to Follow

  • Discussing changes in people’s interactions with products, services and environments and how these will transform the consumption of everyday products and experiences
  • The importance of why businesses need to adapt customer experiences
  • How media, technology & creativity together will create unique experiences and enriching consumer relationships
  • Why organisation structure and behaviours should be reviewed as consumers habits adapt and evolve.

 

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11:00AM

Networking Break

12:00PM

Growing a Culture of Innovation and where will it take Digital Marketing

  • Understand why and how global companies transformed into innovation-led businesses
  • See powerful case studies of the most innovative online experiments
  • Understand how management can foster a culture of experimentation
  • Learn from benchmarks on the most powerful examples of digital experimentation
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12:30AM

Morning Sponsor Presentation 7 – Day 2

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01:00PM

Closing Remarks

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04:10PM

Close of Conference