Day 1 - 23 May 2019

Digital Transformation & Strategy

08:50AM

Irv

Co Founder & Creative Strategist

KEMOSABE

Associated Talks:

09:20AM - Day 2

View Digital Transformation & Strategy – Chair’s Welcome & Opening Remarks

08:50AM - Day 1

View Digital Transformation & Strategy – Chair’s Welcome & Opening Remarks

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Digital Transformation & Strategy – Chair’s Welcome & Opening Remarks

. Irv, Co Founder & Creative Strategist, KEMOSABE
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09:00AM

Kristof Fahy

CMO

Checkatrade.com

Associated Talks:

09:00AM - Day 1

View Panel: Overcoming Roadblocks in Digital Transformation 2019 & Beyond

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Panel: Overcoming Roadblocks in Digital Transformation 2019 & Beyond

  • Budget vs ROI – Why we should look at the customer-centric solution?
  • Who should be leading digital transformation?
  • Creating a change for the future: reviewing culture, skills & teams.
  • How to integrated digital initiatives within your strategy?
  • Why actively managing new regulations will support transformation?
. Kristof Fahy, CMO, Checkatrade.com
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09:40AM

Morning Sponsor Presentation 7 – Day 1

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10:10AM

Matthew Griffin

Founder & CEO

311 Institute

Associated Talks:

10:10AM - Day 1

View Lifting the Lid on the Future of Digital

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Lifting the Lid on the Future of Digital

. Matthew Griffin, Founder & CEO , 311 Institute
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10:40AM

Networking Break

11:40AM

Romulo Rejon

Head of Digital Marketing & Innovation - SME's

Telefónica Business Solutions

Associated Talks:

11:40AM - Day 1

View Centralising your Digital Strategy to Stay Ahead

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Centralising your Digital Strategy to Stay Ahead

  • Translating your vision into a clear and structured strategy
  • How to utilise and simplify your platform approach to enhance content lifecycle
  • Using an audience-centric strategy for digital comms to strengthen your brand
  • No more silos! The importance of collaboration and transparency
. Romulo Rejon, Head of Digital Marketing & Innovation - SME's, Telefónica Business Solutions
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12:10AM

Lunchtime Sponsor Presentation 8 – Day 1

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12:40AM

Matthew Griffin

Founder & CEO

311 Institute

Associated Talks:

10:10AM - Day 1

View Lifting the Lid on the Future of Digital

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Round Table Discussion: “Embracing the Reality of Digital Transformation”

Moderator: . Matthew Griffin, Founder & CEO , 311 Institute
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01:15PM

Speed Networking & Lunch

02:10PM

Mitchell Feldman

UKI Chief Digital Officer

Hewlett Packard Enterprise Pointnext

Associated Talks:

03:20PM - Day 1

View Understanding the DNA of your Customers and their Journeys

02:10PM - Day 1

View Panel: Digital Transformation: How Effective Leaders Drive Digital Change

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Mark Foulsham

Chief Digital Officer

Scope

Associated Talks:

02:10PM - Day 1

View Panel: Digital Transformation: How Effective Leaders Drive Digital Change

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Panel: Digital Transformation: How Effective Leaders Drive Digital Change

  • Creating a culture in which risk-taking is acceptable
  • Why your “Employees” are the most critical factor for a successful digital transformation
  • Techniques of trust, empowerment, and accountability within your digital transformation

 

. Mitchell Feldman, UKI Chief Digital Officer, Hewlett Packard Enterprise Pointnext
. Mark Foulsham, Chief Digital Officer, Scope
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02:50PM

Afternoon Sponsor Presentation 10 – Day 1

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03:20PM

Stephen Jamieson

Head of SAP Leonardo

SAP UK & Ireland

Associated Talks:

03:20PM - Day 1

View SAP Keynote

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SAP Keynote

Stephen will share how SAP has explored the intent to action gap around consumer use of plastic, from purchase through to use and disposal. He will explain how findings from this exploration have been translated into actionable outcomes through engaging global companies with plastic in their supply chains in design thinking.

. Stephen Jamieson, Head of SAP Leonardo, SAP UK & Ireland
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03:40PM

Networking Break

04:15PM

Afternoon Sponsor Presentation 12 – Day 1

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04:30PM

Steve Millard

Head of Ecommerce & Digital

Arla Foods

Associated Talks:

04:30PM - Day 1

View The Key Principles in Winning at Digital Disruption

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The Key Principles in Winning at Digital Disruption

Disruption (n.): “A shift in relative profitability from one prevailing business model to another.”

  • Recognizing the Change –  how to embrace the new logic
  • Building Your Identity – how to focus &  create your customers’ future
  • Price to drive demand – attract to scale
  • Control your part of the platform
  • Bringing Your Future to Life – embed change throughout your organization
. Steve Millard, Head of Ecommerce & Digital, Arla Foods
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05:15PM

Close of Conference Track

06:30PM

Networking Drinks & End of Day 1

Day 2 - 24 May 2019

Digital Transformation & Strategy

09:20AM

Irv

Co Founder & Creative Strategist

KEMOSABE

Associated Talks:

09:20AM - Day 2

View Digital Transformation & Strategy – Chair’s Welcome & Opening Remarks

08:50AM - Day 1

View Digital Transformation & Strategy – Chair’s Welcome & Opening Remarks

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Digital Transformation & Strategy – Chair’s Welcome & Opening Remarks

. Irv, Co Founder & Creative Strategist, KEMOSABE
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09:30AM

Tom Barker

Head of Digital

National Trust

Associated Talks:

12:10PM - Day 2

View Delivered your Digital Transformation Road Map – Now What?

09:30AM - Day 2

View Panel: Future-proofing your Digital Team & Strategy

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Jerome Pineau

Chief Digital Officer

La Maison Hubert

Associated Talks:

09:30AM - Day 2

View Panel: Future-proofing your Digital Team & Strategy

12:10PM - Day 2

View Blockchain: What’s the Hype and the Impact within Marketing

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Panel: Future-proofing your Digital Team & Strategy

  • How should brands adjust with new and novel approaches to match the ever-evolving digital landscape?
  • Customer Data Privacy – what are the key priorities brands should be implementing right now?
  • How disruptive technology can enhance transformation across marketing, sales, product, and insights departments
  • Consideration of emerging technologies like “Blockchain” will support future growth
  • How to prepare your team for the coming wave of new technologies in digital marketing
. Tom Barker, Head of Digital, National Trust
. Jerome Pineau, Chief Digital Officer , La Maison Hubert
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10:10AM

Digital Convergence: How Consumers Have Changed and Why Brands Need to Follow

  • Discussing changes in people’s interactions with products, services and environments and how these will transform the consumption of everyday products and experiences
  • The importance of why businesses need to adapt customer experiences
  • How media, technology & creativity together will create unique experiences and enriching consumer relationships
  • Why organisation structure and behaviours should be reviewed as consumers habits adapt and evolve.

 

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10:40AM

Morning Sponsor Presentation 6 – Day 2

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11:10AM

Networking Break

12:10PM

Tom Barker

Head of Digital

National Trust

Associated Talks:

12:10PM - Day 2

View Delivered your Digital Transformation Road Map – Now What?

09:30AM - Day 2

View Panel: Future-proofing your Digital Team & Strategy

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Delivered your Digital Transformation Road Map – Now What?

. Tom Barker, Head of Digital, National Trust
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12:40PM

Lunchtime Sponsor Presentation 7 – Day 2

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01:10PM

Digital Marketing Transformation – The Customer Leads the Dance

  • The transformations within call centers and customer service departments of organizations
  • The evolution of the IT function
  • Shifts in the roles and even new roles within the C-suite
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01:30PM

Networking Lunch

02:30PM

Panel Discussion: Achieving Growth and Innovation Through Digital Transformation?

  • How to identify the digital technologies that best support your digital transformation roadmap
  • How to embrace new technology to improve quality of service and increase staff productivity
  • How to leverage technology and digital to access new markets
  • How to encourage the participation of your workforce in innovation
  • How to build a security conscious culture when growing your business
  • Understanding the process required for business growth and continuous improvement
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03:10PM

Afternoon Sponsor Presentation 11 – Day 2

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03:25PM

Growing a Culture of Innovation and where will it take Digital Marketing

  • Understand why and how global companies transformed into innovation-led businesses
  • See powerful case studies of the most innovative online experiments
  • Understand how management can foster a culture of experimentation
  • Learn from benchmarks on the most powerful examples of digital experimentation
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03:55PM

Close of Conference