Day 1 - 21 June 2023

08:50AM

Duncan MacRae

Editor In Chief

MarketingTech

Associated Talks:

09:20AM - Day 2

View Chair’s Welcome – Influencer Marketing World – 22 June

08:50AM - Day 1

View Chair’s Welcome – Influencer Marketing World – 21 June

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Chair’s Welcome – Influencer Marketing World – 21 June

. Duncan MacRae, Editor In Chief, MarketingTech
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09:00AM

The evolution of influencer marketing

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09:30AM

Morning Partner Presentation – Day 1

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10:00AM

Chris Davis

Head of Growth, Influencer

Brainlabs

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Chloë Downes

Founder & Head of Talent

SHFT

Associated Talks:

02:00PM - Day 1

View Panel: Overcoming challenges and barriers with your Influencer campaigns

10:00AM - Day 1

View Panel: Building a powerful influencer marketing strategy

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Emilie Rose

Former Senior Manager/ Industry Expert at Adidas

Associated Talks:

10:00AM - Day 1

View Panel: Building a powerful influencer marketing strategy

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Mathieu Couret

Influencer Marketing Manager

Vinted

Associated Talks:

03:30PM - Day 1

View How to make second-hand first choice with a winning Influencer marketing strategy

10:00AM - Day 1

View Panel: Building a powerful influencer marketing strategy

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Vik Khagram

Head of Influencer Marketing

Ketchum

Associated Talks:

11:00AM - Day 2

View Panel: The importance of Diversity and Inclusion in Influencer Marketing

10:00AM - Day 1

View Panel: Building a powerful influencer marketing strategy

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Panel: Building a powerful influencer marketing strategy

  • Why long-term relationships with influencers can harness future growth opportunities
  • Authenticity, brand loyalty, high-quality content, and long-term value – the magic formula for success?
  • Exploring the key role of big data and analytics for increase efficiency
  • Reviewing diversity and inclusion is a must to connect with your audience
Moderator: . Chris Davis, Head of Growth, Influencer, Brainlabs
. Chloë Downes, Founder & Head of Talent, SHFT
. Emilie Rose, Former Senior Manager/ Industry Expert at Adidas,
. Mathieu Couret, Influencer Marketing Manager, Vinted
. Vik Khagram, Head of Influencer Marketing, Ketchum
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10:40AM

Fiona Macpherson

Influencer Marketing Lead

Wild

Associated Talks:

10:40AM - Day 1

View Influence Like a Pro: 10 Expert Tips for Crafting a Killer Influencer Campaign

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Influence Like a Pro: 10 Expert Tips for Crafting a Killer Influencer Campaign

Fiona will be talking about the top 10 tips on creating and executing a successful Influencer Marketing Campaign:

  • Goal Setting
  • Planning and Processes
  • Tool and Data Management
  • And much more!
. Fiona Macpherson, Influencer Marketing Lead, Wild
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10:50AM

Networking Break

11:20AM

Partner Presentation – Day 1

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11:30AM

Ahmed Gowda

Lead, Digital Media and Insights | Global

BIC

Associated Talks:

11:30AM - Day 1

View What can brands achieve with influencer marketing?

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What can brands achieve with influencer marketing?

. Ahmed Gowda, Lead, Digital Media and Insights | Global, BIC
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12:00PM

Sanchit Sareen

Director (EMEA), Influencers & Creators

impact.com

Associated Talks:

12:00PM - Day 1

View Influencer marketing’s most significant trends in 2023 [3 must knows]

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Influencer marketing’s most significant trends in 2023 [3 must knows]

. Sanchit Sareen, Director (EMEA), Influencers & Creators, impact.com
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12:30PM

Lauren Spearman

Brand Marketing Leader | Strategy | Social | Content | Comms | PR

EX Made.Com & ManyPets

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Hannah Norman

Creator & Founder

Hey Honey

Associated Talks:

12:30PM - Day 1

View Fireside Chat: “Unleashing the Power of TikTok Livestreaming: From Creator to Agency”

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Yenan Wang

Head of TikTok Live

TikTok

Associated Talks:

12:30PM - Day 1

View Fireside Chat: “Unleashing the Power of TikTok Livestreaming: From Creator to Agency”

09:00AM - Day 1

View OnDemand Panel: Future Proofing your Digital Strategy

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Fireside Chat: “Unleashing the Power of TikTok Livestreaming: From Creator to Agency”

Join us for an engaging fireside chat featuring the Head of TikTok Livestreaming Agency and Hannah Norman, an accomplished TikTok creator turned founder of a thriving livestreaming agency. This dynamic session will delve into the remarkable growth of the TikTok livestreaming creator economy and explore the personal journeys and insights of our esteemed guests.

Discover how Hannah made the leap from her job to becoming a full-time streamer, ultimately leading to the establishment of her own agency. Gain valuable perspectives on the evolving landscape of TikTok livestreaming, effective strategies for engaging audiences, the support TikTok provides to its creators, and exciting opportunities on the horizon. Don’t miss this chance to learn from industry leaders and be inspired by their stories of success in the ever-evolving world of TikTok livestreaming.

Moderator: . Lauren Spearman, Brand Marketing Leader | Strategy | Social | Content | Comms | PR, EX Made.Com & ManyPets
. Hannah Norman, Creator & Founder , Hey Honey
. Yenan Wang, Head of TikTok Live, TikTok
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01:00PM

Lunch & Networking Break

02:00PM

Agata Narkowicz:

Influencer Marketing Business Director

Publicis Media

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Charlotte Stavrou

Founder & CEO

SevenSix Agency

Associated Talks:

02:00PM - Day 1

View Panel: Overcoming challenges and barriers with your Influencer campaigns

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Hannah Ngakane

Strategic Partnership Manager, Creator Lead

Pinterest

Associated Talks:

02:00PM - Day 1

View Panel: Overcoming challenges and barriers with your Influencer campaigns

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Chloë Downes

Founder & Head of Talent

SHFT

Associated Talks:

02:00PM - Day 1

View Panel: Overcoming challenges and barriers with your Influencer campaigns

10:00AM - Day 1

View Panel: Building a powerful influencer marketing strategy

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Panel: Overcoming challenges and barriers with your Influencer campaigns

  • Overview of the challenges marketers face in 2023 in their influencer campaigns
  • How do you efficiently upscale your influencer programs?
  • Algorithms! Deep dive into solutions and create campaigns with data.
  • Exploring measurement and ROI of your campaigns – what does it really mean?
  • Budgets and rising costs – can you efficiently use influencer marketing in your long-term strategies?
Moderator: . Agata Narkowicz:, Influencer Marketing Business Director , Publicis Media
. Charlotte Stavrou, Founder & CEO, SevenSix Agency
. Hannah Ngakane, Strategic Partnership Manager, Creator Lead, Pinterest
. Chloë Downes, Founder & Head of Talent, SHFT
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02:40PM

Afternoon Partner Presentation – Day 1

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03:10PM

Networking Break

03:30PM

Hannah Turner

Senior Influencer Account Manager

Disrupt

Associated Talks:

03:30PM - Day 1

View How to make second-hand first choice with a winning Influencer marketing strategy

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Mathieu Couret

Influencer Marketing Manager

Vinted

Associated Talks:

03:30PM - Day 1

View How to make second-hand first choice with a winning Influencer marketing strategy

10:00AM - Day 1

View Panel: Building a powerful influencer marketing strategy

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How to make second-hand first choice with a winning Influencer marketing strategy

. Hannah Turner, Senior Influencer Account Manager, Disrupt
. Mathieu Couret, Influencer Marketing Manager, Vinted
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04:00PM

Duncan MacRae

Editor In Chief

MarketingTech

Associated Talks:

09:20AM - Day 2

View Chair’s Welcome – Influencer Marketing World – 22 June

08:50AM - Day 1

View Chair’s Welcome – Influencer Marketing World – 21 June

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Matilda Hopkinson

Head of UK and EU Influencer Partnerships

JSHealth Vitamins

Associated Talks:

04:00PM - Day 1

View Panel: Delivering authentic content

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Marina Mansour

VP - Beauty & Wellness

Kyra

Associated Talks:

12:10PM - Day 2

View Kyra Case-Study Presentation

04:00PM - Day 1

View Panel: Delivering authentic content

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Panel: Delivering authentic content

Moderator: . Duncan MacRae, Editor In Chief, MarketingTech
. Matilda Hopkinson, Head of UK and EU Influencer Partnerships, JSHealth Vitamins
. Marina Mansour, VP - Beauty & Wellness , Kyra
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Day 2 - 22 June 2023

09:20AM

Duncan MacRae

Editor In Chief

MarketingTech

Associated Talks:

09:20AM - Day 2

View Chair’s Welcome – Influencer Marketing World – 22 June

08:50AM - Day 1

View Chair’s Welcome – Influencer Marketing World – 21 June

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Chair’s Welcome – Influencer Marketing World – 22 June

. Duncan MacRae, Editor In Chief, MarketingTech
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09:30AM

Christina Soletti

Senior Director, Content + Communications

Ergobaby

Associated Talks:

11:00AM - Day 2

View Panel: The importance of Diversity and Inclusion in Influencer Marketing

09:30AM - Day 2

View Choosing the right talent for overall success

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Choosing the right talent for overall success

. Christina Soletti, Senior Director, Content + Communications, Ergobaby
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10:00AM

Oliver Mott

Head of Social Media

Starling Bank

Associated Talks:

10:00AM - Day 1

View Presentation from Oliver Mott, Head of Social Media, Starling Bank

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Presentation from Oliver Mott, Head of Social Media, Starling Bank

. Oliver Mott, Head of Social Media, Starling Bank
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10:30AM

Tom Sweeney

Head of Creative Strategy

Fanbytes by Brainlabs

Associated Talks:

10:30AM - Day 1

View Social in the era of AI-recommended content – how to go from niche ripples to cultural waves

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Social in the era of AI-recommended content – how to go from niche ripples to cultural waves

. Tom Sweeney, Head of Creative Strategy, Fanbytes by Brainlabs
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10:40AM

Networking Break

11:00AM

Duncan MacRae

Editor In Chief

MarketingTech

Associated Talks:

09:20AM - Day 2

View Chair’s Welcome – Influencer Marketing World – 22 June

08:50AM - Day 1

View Chair’s Welcome – Influencer Marketing World – 21 June

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Jacob Peters

Vice President - Influencer and Engagement Marketing

J.P. Morgan Payments

Associated Talks:

11:00AM - Day 2

View Panel: The importance of Diversity and Inclusion in Influencer Marketing

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Jessica Joseph

Founder & Managing Director

Season25

Associated Talks:

11:00AM - Day 2

View Panel: The importance of Diversity and Inclusion in Influencer Marketing

View Full Info

Christina Soletti

Senior Director, Content + Communications

Ergobaby

Associated Talks:

11:00AM - Day 2

View Panel: The importance of Diversity and Inclusion in Influencer Marketing

09:30AM - Day 2

View Choosing the right talent for overall success

View Full Info

Vik Khagram

Head of Influencer Marketing

Ketchum

Associated Talks:

11:00AM - Day 2

View Panel: The importance of Diversity and Inclusion in Influencer Marketing

10:00AM - Day 1

View Panel: Building a powerful influencer marketing strategy

View Full Info

Panel: The importance of Diversity and Inclusion in Influencer Marketing

  • Deep dive into the importance of representation among influencers
  • How brands should effectively but authenticate uphold diversity and inclusion in campaign strategies
  • Opportunities in bridging the gap between underrepresented communities and tapping into new markets
Moderator: . Duncan MacRae, Editor In Chief, MarketingTech
. Jacob Peters, Vice President - Influencer and Engagement Marketing , J.P. Morgan Payments
. Jessica Joseph, Founder & Managing Director , Season25
. Christina Soletti, Senior Director, Content + Communications, Ergobaby
. Vik Khagram, Head of Influencer Marketing, Ketchum
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11:40AM

Charles Kerr

Strategic Partner Manager

Associated Talks:

11:40AM - Day 2

View Mastering Partnerships with Creators for Lasting Success

02:30PM - Day 2

View Panel: Where will influencer marketing go next? Predicted trends for 2023 and beyond

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Mastering Partnerships with Creators for Lasting Success

. Charles Kerr, Strategic Partner Manager,
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12:10PM

Marina Mansour

VP - Beauty & Wellness

Kyra

Associated Talks:

12:10PM - Day 2

View Kyra Case-Study Presentation

04:00PM - Day 1

View Panel: Delivering authentic content

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Kyra Case-Study Presentation

. Marina Mansour, VP - Beauty & Wellness , Kyra
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12:40PM

Midday Partner Presentation – Day 2

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12:50PM

Partner Presentation

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01:00PM

Lunch & Networking Break

02:00PM

Afternoon Partner Presentation – Day 2

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02:30PM

Tom Sweeney

Head of Creative Strategy

Fanbytes by Brainlabs

Associated Talks:

10:30AM - Day 1

View Social in the era of AI-recommended content – how to go from niche ripples to cultural waves

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Maria Amelie White

Global Search Lead

Kurt Geiger

Associated Talks:

02:30PM - Day 2

View Panel: Where will influencer marketing go next? Predicted trends for 2023 and beyond

View Full Info

Charles Kerr

Strategic Partner Manager

Associated Talks:

11:40AM - Day 2

View Mastering Partnerships with Creators for Lasting Success

02:30PM - Day 2

View Panel: Where will influencer marketing go next? Predicted trends for 2023 and beyond

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Panel: Where will influencer marketing go next? Predicted trends for 2023 and beyond

An open discussion from experts in influencer marketing of the next big trends, tech and what marketers need to be preparing for in their campaigns.

Moderator: . Tom Sweeney, Head of Creative Strategy, Fanbytes by Brainlabs
. Maria Amelie White, Global Search Lead, Kurt Geiger
. Charles Kerr, Strategic Partner Manager,
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03:10PM

Creating a multi-tiered influencer marketing strategy

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