Ian has worked in Advertising, Media and Digital industry for 20 years in a number local and International roles including Media Strategy, Client Services, local market CEO and most recently before joining Facebook as a consultant to agencies and media owners alike.

In this time, he has focused on business strategy, communication strategy, client delivery, operations & process, change management, setting up HR processes, business partnerships, restructuring teams and financial/commercial management.

Since joining Facebook, Ian has been responsible for the commercial launch of Instagram in MENA and is currently leading Facebook’s Agency team across the region.

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