BEGIN:VCALENDAR PRODID:-//Microsoft Corporation//Outlook 16.0 MIMEDIR//EN VERSION:2.0 METHOD:PUBLISH X-MS-OLK-FORCEINSPECTOROPEN:TRUE BEGIN:VTIMEZONE TZID:GMT Standard Time BEGIN:STANDARD DTSTART:16011028T020000 RRULE:FREQ=YEARLY;BYDAY=-1SU;BYMONTH=10 TZOFFSETFROM:+0100 TZOFFSETTO:-0000 END:STANDARD BEGIN:DAYLIGHT DTSTART:16010325T010000 RRULE:FREQ=YEARLY;BYDAY=-1SU;BYMONTH=3 TZOFFSETFROM:-0000 TZOFFSETTO:+0100 END:DAYLIGHT END:VTIMEZONE BEGIN:VEVENT CLASS:PUBLIC CREATED:20160519T100432Z DESCRIPTION:#DMWF is a digital and social marketing conference which brings together\nthe worldwide marketing community to tackle the challenges that the\ndigital future presents.\n \n#DMWF is coming to Dubai's Media One Ho tel on the 5th & 6th December!\nThe city is world-renowned for it's online marketing\, being regarded as\nthe most internet savvy\, connected and in -demand cities in the MENA\nregion.\n \nThe landscape is always evolving a nd we are looking to help digital\nmarketers equip themselves and address the challenges.\n \n- Managing the explosion of customer data tha t digital and\nsocial provide – analysing this data\, using it to person alise\ncommunications\n- Forming digital strategy that understand s and exploits new\ndigital channels and devices\n- Understanding the technology needs for effectively\nmarketing\, and translating those n eeds into roadmaps for development\n- Overcoming financial constr aints and demonstrating ROI\n- Generating content marketing and e ngaging customers\n- Maintaining reputation and reaching new audi ences\n \nThe #DMWF agenda will tackle these challenges as case-study led\ ncontent\, interactive debates and structured innovation labs.\n \n DTEND;TZID="GMT Standard Time":20161206T170000 DTSTAMP:20160519T100432Z DTSTART;TZID="GMT Standard Time":20161205T080000 LAST-MODIFIED:20160519T100432Z LOCATION:Dubai PRIORITY:5 SEQUENCE:0 SUMMARY;LANGUAGE=en-gb:DMWF Middle East TRANSP:OPAQUE UID:040000008200E00074C5B7101A82E0080000000000C29E33BEB1D101000000000000000 010000000F7E75C94DF846E4BAB3A98727B0B65E0 X-ALT-DESC;FMTTYPE=text/html:

#DMWF is a digital and social marketing conference which brings together the worldwide marketing community to tackle the challenges that t he digital future presents.

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#DMWF is coming to Dubai's Media One Hot el on the 5th &\; 6th December! The city is world-renowned for it's online marketing\, being regarded as the most inter net savvy\, connected and in-demand cities in the MENA region.< /p>

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The l andscape is always evolving and we are looking to help digital marketers e quip themselves and address the challenges.

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-&n bsp\; \; \; \; \; \; \; \; \; Managing the explosion of customer data that digital an d social provide –\; analysing this data\, using it to personalise co mmunications

-&nb sp\; \; \; \; \; \; \; \; \; Forming digital strategy that understands and exploits n ew digital channels and devices

- \; \; \; \; \; \; \; \;&n bsp\; Understanding the technology needs fo r effectively marketing\, and translating those needs into roadmaps for de velopment

- \ ; \; \; \; \; \; \; \; \; Overcoming financial constraints and demonstrating ROI

- \; \; \ ; \; \; \; \; \; \; Generating content marketing and engaging customers

- \; \; \; \; \;&n bsp\; \; \; \; Maintaining repu tation and reaching new audiences

 \;

The #DMWF agenda will tackle these challenges as case-study led content\, interactive debates and structured innovation labs.

 \;

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