#DMWF NORTH AMERICA 2021

24 – 25 March 2021
Online Conference & Expo

1,000+ Attendees

2 Days of Content

4 Conference Tracks

40+ Speakers

30+ Exhibitors

56% Director Level/ Above

With a 12+ year history of bringing together the worldwide digital marketing community to tackle the challenges that the digital future presents. Delivering 2 days of top-level strategic content and digital marketing insights, networking, and discussion from leading global brands

Exploring the latest trends & strategies within Digital Marketing and covering Digital Marketing Technologies, Virtual Reality, Artificial Intelligence, Influencer Marketing, UX, CX, eCommerce, Content Marketing, Data, Analytics, and Mobile, this conference is not to be missed.

#DMWF North America prides itself on its global brand speaker line-up and the latest examples & case studies within the dedicated conference tracks.

This fully online conference will be a mixture of on-demand and live sessions so you can join the worldwide marketing community from the comfort of your home office.

The agenda will focus on supporting marketers to tackle the challenges you’re facing, to inspire and share practical advice to help our community to plan, implement and execute new strategies to impact their campaigns for the future.

#DMWF North America is free to attend and will be exclusively for the community of Senior Marketing Professionals within America and surrounding regions.

This online event will be running on an application model to uphold the seniority of our #DMWF attendees.

MarketingTech News

Read the latest news, download guides and join webinars. Premium content for the ambitious marketer

2021 Speakers Include

Jordan Markowski

VP Digital

Edelman

Associated Talks:

01:20PM - Day 1

View Connecting with the Future – Marketing to Gen Z

View Full Info

Kate Gagnon

Associate Director, Brand Communications

OXO

Associated Talks:

09:00AM - Day 2

View Integrated Marketing: How a Brand of Any Size Can Benefit from a Holistic Approach

04:40PM - Day 1

View Panel: Importance of UGC: The Invaluable Addition to your Content Strategy 

View Full Info

Amy Choi

Head of Brand Partnerships

ShopStyle Collective

Associated Talks:

09:50AM - Day 1

View The new influencers on the block: How to build effective brand relationships

View Full Info

Muriel Lotto

Global Head of Brand and Marketing

Western Union

Associated Talks:

09:00AM - Day 1

View OnDemand Panel: The Future of Digital Success

View Full Info

Mary Noel

Director of Business Development

DoSomething.org

Associated Talks:

12:00PM - Day 1

View The New Purpose Generation: How Gen Z is Raising The Stakes & What it Really Means for Brands

View Full Info

Lakesha Holloway

Senior CRM & Personalization Strategist

Atrium Health

Associated Talks:

12:30PM - Day 1

View How Atrium Health is Using Powerful AI to Personalize Patient Communications

View Full Info

Hailey Cassidy

Global Branding & Digital Marketing Leader

Americhem

Associated Talks:

12:30PM - Day 2

View The Future of B2B Marketing: Embracing Digital Change

View Full Info

Pearce Delisle

North American Manager, Content Solutions Consultants

LinkedIn

Associated Talks:

10:30AM - Day 1

View The Evolving Role of Leaders & Brands on LinkedIn

View Full Info

Ashley Faus

Content Strategy Lead

Atlassian

Associated Talks:

01:50PM - Day 1

View Beyond the Editorial Calendar: New Rules of Content Strategy

View Full Info

Mike Grehan

CMO & Managing Partner

Acronym

Associated Talks:

09:00AM - Day 1

View OnDemand Panel: The Future of Digital Success

View Full Info

Martin Splitt

Developer Advocate

Google

Associated Talks:

01:20PM - Day 1

View Core Web Vitals – What, Why & How?

View Full Info

Todd Anderman

President

Doing Things Media

Associated Talks:

01:00PM - Day 1

View The New CRM: Culturally Relevant Marketing … through Memes

View Full Info

Ben Silverstein

Founder

AdCoach

Associated Talks:

02:00PM - Day 2

View Measuring Success – Picking the right KPI for your digital ad campaigns

View Full Info

Karl Schneider

Vice President of Technology

Verticurl

Associated Talks:

12:20PM - Day 1

View The Symphony of Data and Technology – How Orchestration Delivers Customer Experience Harmony

-

View Verticurl

View Full Info

Irada Dolloff

Digital Content and Marketing Manager

U.S. Chamber of Commerce Foundation

Associated Talks:

12:30PM - Day 2

View 3 Types of Content Silos to Break Down

View Full Info

Past Speakers

Analisa Dominic

Head of Marketing

Ericsson

Associated Talks:

12:00PM - Day 1

View The Power of Partnerships: Uniting Two Power Brands Together

View Full Info

Ben Barone-Nugent

Lead Content Designer

Netflix

Associated Talks:

09:30AM - Day 2

View Personalization: Experiences and Products That Do More For Your Customers

View Full Info

Cassie Barry Savage

Associate Director Digital Content Engagement

Nestlé Health Science

Associated Talks:

09:30AM - Day 2

View Connecting to the Modern Consumer: Digital Content Creation to Ignite & Invigorate

View Full Info

Alberto Hernandez

Chief Marketing Officer

Forto & Stur Drinks

Associated Talks:

11:40AM - Day 2

View Building “start-up mode” an Agile Digital Conversion Strategy … That works!

View Full Info

Will Cady

Chief Memeorologist

Reddit

Associated Talks:

01:00PM - Day 1

View Community-Based Approach To Brand Strategy

02:30PM - Day 1

View Panel: Future of Social: Essential Trends & Strategies for 2019

View Full Info

Devin Hood

Director of Digital Marketing

Cisco

View Full Info

Jamie Kimmel

Research Lead

Instagram

Associated Talks:

09:30AM - Day 2

View Personalization: Experiences and Products That Do More For Your Customers

View Full Info

Kate Hamill

Industry Manager

Disruptors Team, Facebook

View Full Info

Dace de la Foret

Director of Enterprise Social Media

Nationwide

Associated Talks:

09:00AM - Day 1

View How to Define & Maintain A Unique Brand Voice on Social

View Full Info

Nancy Briscoe

Sr. Manager, Audience Development, Global Brand Marketing

GE

Associated Talks:

10:00AM - Day 1

View Panel: The Value of Creating a Customer-Centric Social Media Strategy

View Full Info

#DMWF Conference Tracks

Gallery

Subscribe to our mailing list

* indicates required
What would you like to hear more about?

Latest Digital Marketing News & Industry Insights from MarketingTech News

  • How AI can build a more empathetic future for marketing

    The desire for companies to connect with the emotions of their customers is by no means a new phenomenon. For marketers, the ability to understand the emotional sentiments behind consumer behaviour has been a priority for decades. Yet it has been notoriously difficult to track these sentiments accurately over time. Artificial intelligence (AI) offers a… Read more »

    READ MORE
  • Brand sentiment analysis: Why positivity alone is no longer enough

    Have you been using tailored, brand-specific optimisation that detects the true context and sentiment of a page to precisely and accurately classify content? You’re not alone. Last year saw an industry evolution from brand safety to brand suitability. Born from the need of more nuanced brand stewardship, this move was accelerated by a massive uptick… Read more »

    READ MORE
  • How much has consumer behaviour changed in the past year – and how can marketers adapt?

    There is no doubt that, in the past year, changes to consumer behaviour have occurred faster and more extreme than ever before. Digital adoption has skyrocketed as consumers and brands alike responded to the new demands of lockdowns and social distancing. That’s bought with it new expectations for shopping, customer service and marketing that will… Read more »

    READ MORE
  • Why marketing automation remains the missing piece of the optimisation jigsaw puzzle

    Organisations are operating in a world where everything is optimised. Look around and think about the current journey to work for many remote-based marketers in modern-day society as an example. It might only be a few steps to the home office, but in that same breath, commuter time has been slashed dramatically and, in turn,… Read more »

    READ MORE