Gabe Mederos

Gabe is a creator marketing professional with extensive experience in influencer relations, strategy development, content strategy, analytics, and leadership. A University of Toronto graduate with over 19 years of PR and communications experience in corporate, not-for-profit and government, Gabe has completed his social media and digital marketing certification. Gabe has held senior digital roles at top Canadian brands such as Scotiabank, TELUS, and Nestlé Purina PetCare. Gabe has also led the influencer and social media functions at top PR agency, heading up programs for clients including OLG, Mondelez and Kellanova.

Gabe is currently a Vice President, Creator Marketing with Edelman where he heads up the creator marketing function for an assortment of clients in Canada, including Samsung, Microsoft, PepsiCo and eBay. Gabe is also an Instructor at Humber College where he teaches social media and digital marketing.