Having begun her career in fashion as the buyer for Marc Jacobs during the halcyon days of the brand, Jennifer later found her way into the music industry where she was an early adapter and developer of social media as a tool for artists to communicate directly to fans. 

In her most recent role as Senior, Head of Social Media at renowned toy brand Melissa & Doug, Jennifer spearheaded the social strategy for expansion of the company’s mission to spread the joy and benefits of play-based learning. She is an experienced leader with a demonstrated history of working at the crossroads of music, entertainment, and technology. Highly skilled in Digital Strategy, Management, Product Marketing, People Management, and Influencer Marketing.