Roundtable Two: Building High-Impact Creator & Influencer Programs

Talk:

Creator marketing has evolved into a strategic growth channel, but scaling authentic partnerships while delivering measurable business outcomes remains a challenge for many organizations.

This Innovation & Implementation Roundtable explores how marketing teams are identifying the right creators, measuring campaign effectiveness and building operational frameworks that support long-term creator partnerships.

Join peers to discuss practical strategies, emerging trends and lessons learned from successful influencer programs.

Why Attend?

Learn how organizations are building scalable creator programs that deliver measurable commercial impact.

Key Discussion Areas

• Creator Selection
• Campaign Measurement
• Content Production
• Scaling Programs