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Start Time:
04:10PM
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End Time:
04:40PM
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Day:
Day 2
Talk:
In the world of social media and amazing digital experiences, there is an opportunity to deliver valuable, relevant content – but at what cost? Digital addiction has gotten so bad that psychologists even coined a word, nomophobia, for the irrational fear of being without one’s phone.
Studies have shown how overuse of screen-time and social media can affect sleep, self-esteem, relationships, and learning. Now is the time to be a thought leader in this space to promote wellness, and responsibility. We must educate employers, employees, parents, and caregivers to provide support and help each other – because of we all struggle with it!
The “Turn off and Tune in” movement is clearly resonating with people, yet is only in its very early stages. A cottage industry of apps are popping up that motivate positive behavior, and we are not even close to the ceiling of this opportunity.
Associated Speakers:
Jennifer Verdon
Social Media Strategist
Jennifer Verdon

04:10PM - Day 2
View Digital Well-Being: A movement of Happier, Healthier People

12:50PM - Day 1
View Panel: Future of Social: What Marketers need to know for 2019 & beyond

03:40PM - Day 2
View Digital Content Strategy – Objectives, KPI’s and Feedback to Refine the Marketing Mix