• Start Time:
    02:10PM
  • End Time:
    02:30PM
  • Day:
    Day 1

Talk:

  • Trends with purchasing behavior based on companies that give back (especially with millennials)
  • Trends on importance of CSR during the pandemic
  • How CSR is changing to engage customers in the experience
  • How to make social responsibility tangible, experiential, and shareable for customers
  • Example of how GiftAMeal uses these lessons to drive traffic for restaurants
  • How GiftAMeal measures ROI for restaurants (and how you can conduct similar case studies to measure value)
  • Lessons learned for applying social impact messaging in multiple channels: sales, product, marketing, PR, company actions, hiring, etc

Associated Speakers:

Andrew Glantz

Founder and CEO

GiftAMeal

Associated Talks:

02:10PM - Day 1

View Utilizing Social Impact to Drive Measurable ROI

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