Day 1 - 11 September 2019

eCommerce, UX & CX

eCommerce, UX & CX – Chair’s Welcome & Opening Remarks

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09:00AM

Putting Customer-Centricity First – Defining your CX Strategy

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09:30AM

Morning Sponsor Presentation 4 – Day 1

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10:00AM

Panel: Customers Loyalty: How to Improve Retention in eCommerce with Personalisation & CX

  • What is great CX and how does that support customer loyalty?
  • How can the latest data-driven technologies help to support customer loyalty with targeting & personalisation?
  • Why should brands look at being agile & customer-centric whilst utilising all resources and insights
  • How can dynamic content across search support customer loyalty?
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10:40AM

Speed Networking & Break

11:40AM

Dive into B2B e-commerce of consumer goods, Challenges and Opportunities

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12:10AM

Lunchtime Sponsor Presentation 5- Day 1

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12:40AM

Play Your Way to Success: Gamification and eCommerce

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01:10PM

Lunch Break

02:10PM

Panel: Improve your Marketing ROI with Omni-channel CX Strategies

  • The importance of brands delivering a unique customer experience within their Omni-channels
  • Why customer experience is beyond the online channels
  • Why insights will support interactive experiences for customers
  • How to support an integrated experience across multi-channels
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02:50PM

Afternoon Sponsor Presentation 6 – Day 1

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03:20PM

Understanding the DNA of your Customers and their Journeys

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03:40PM

Networking Break

04:15PM

Afternoon Sponsor Presentation 11 – Day 1

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04:30PM

Panel: The ROI of UX in Digital & Marketing Strategies

  • How is User experience is more than just usability?
  • Why is good UX is no longer a luxury – it’s a customer expectation
  • How does UX support brands effectively engaging with customers
  • How Content is Vital to User experience
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05:10PM

Psychology of Ecommerce UX – Driving ROI through Influence and Persuasion

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05:45PM

Networking Drinks

Day 2 - 12 September 2019

eCommerce, UX & CX

09:30AM

Bridge the Gap: Online to in-store with Digital Tools

  • Bringing the in-store experience to online channels
  • Utilizing video to boost eCommerce & in-store sales
  • Consistency in communication across platforms
  • Enabling technology to create an experience on & offline

 

 

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10:00AM

The Future of eCommerce: Innovations for Experience

  • Social commerce creating personalized shopping relationships
  • Aligning online and offline sales channels for growth & experience
  • How will Voice, Chatbots, VR & AR & Blockchain innovate eCommerce?
  • Integral importance of personalization, data handling, and collection.

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10:40AM

Morning Sponsor Presentation 4 – Day 2

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11:10AM

Speed Networking & Break

12:10PM

Future-proofing your International Growth Strategy

  • What are the next BIG things in eCommerce?
  • What will an international eCommerce strategy look like in 2021?
  • What should businesses be doing today to prepare?
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12:40PM

Lunchtime Sponsor Presentation 5 – Day 2

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01:10PM

Owning your Brands Digital Experience

  • Creating an End-To-End Customer Experience
  • Tactics for creating a solid customer engagement strategy
  • Leveraging employees for positive customer experience
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01:30PM

Lunch Break

02:30PM

Panel: The Rise of Conversational Commerce: How Chatbots & AI can support CX

  • How is conversational commerce re-defining customer service & digital experiences
  • How can brands take advantage of Amazon Echo, Google Home, Facebook Messenger
  • The importance of well-executed chat & chatbot experiences

 

 

 

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03:10PM

Afternoon Sponsor Presentation 6 – Day 2

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03:25PM

How to Drive your Customer to Buy: UX Strategies to Support Sales

  • Conversational design & using chatbots to customize the user experience
  • Prioritizing Content in design
  • Enhancing personalization  for improved site experiences
  • Collaboration with UX & Marketing teams
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04:00PM

Close of Conference