Karishma is a passionate B2B marketing professional with over 8 years of total work experience. A chemical engineer who started her career with technical consulting, essentially designing plant equipment. After 5 years she decided to make a career switch and move to the business side of the world. With a very fulfilling MBA experience at CEIBS and exchange at INSEAD, she started her marketing career with Henkel in April 2017.
Her first role was India marketing manager for the adhesive business in Henkel. She moved to a global role as Brand Manager in the USA in 2019. Pursuing her passion for digital marketing she has been working as Digital Marketing Manager for North America. A strong believer in data-driven insights and content to drive marketing initiatives, Karishma spends a large part of her day optimizing the customer experience to ensure a seamless digital experience.
Outside work Karishma is an avid reader, work in progress painter, and dedicated fitness enthusiast. She has traveled extensively across Europe, Asia, and North America.