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    Day 1


As consumer preferences continue to evolve, marketers need to identify digital touchpoints that enable them to satisfy their customers while delivering an exceptional customer experience. Digital communications channels are no longer a ‘nice to have’; they are a necessity.
Key takeaways:
–         Which communication channels consumers prefer?
–         How consumers want brands to engage with them via text message?
–         The implications that enable marketers to optimize text message campaigns.

Associated Speakers:

Marina Percevic

Marketing Manager


Associated Talks:

09:50AM - Day 1

View Embracing Omnichannel: Consumer Demand for Conversational Experiences

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