- Start Time:05:20PM
- End Time:05:50PM
- Day:Day 1
Talk:
- How ROYCE’ Chocolate used social media to establish a brand presence in an international market
- Why your Brand Voice matters
- How to balance staying true to your corporate brand image and where to diversify in connecting with customers
- Why it’s still important to do actual fieldwork and engage in-person with customers outside the online sphere
Associated Speakers:
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Eugene Santos
Head for Digital Content & Social Media Marketing US
ROYCE' Chocolate

05:20PM - Day 1
View Utilising Social Media to define your Brand Voice in International Markets