Speaker Spotlight – Gavin England, Senior Product Marketing Manager, Adverity
Joining our #DMWF Virtual Speaker line up this September…
Gavin England, Senior Product Marketing Manager at Adverity will share his knowledge and expertise in applying augmented analytics within your marketing strategy, and how to gain valuable insights to enhance your understanding and reporting.
This session will be available on-demand from 16 September 2020 in our Data & Disruptive Tech Track.
Check out our agenda bringing together senior marketing leaders from across the globe; to share ideas, insights and where to go next to face the challenges that marketers face in 2020 & beyond.
Why Attend this On-Demand Solo?
Gaining maximum value and intelligence from your digital marketing reporting is a key goal for any marketer today. Insights such as performance highs and lows, emerging trends, rogue outliers, and where to focus budgets for maximum ROI are all obtainable if you know where to look! Augmented Analytics, powered by AI and machine learning, can be an indispensable technology to help uncover those insights, quickly and easily.
In this session, we take a look at what Augmented Analytics actually is, and how it can be applied to both ends of the analytics process – to help obtain the right, high-quality data from your digital.
Key Learning Points:
• Applying augmented analytics into the entire analytics process
• How to gather valuable insights to enhance digital marketing reporting through augmented analytics
• Key metrics include performance highs and lows, emerging trends, rogue outliers and budget maximization
How to attend?
Interested in learning from Gavin England and the Adverity team this September, apply for our all-access #DMWF Virtual Pass today.
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Apply for a #DMWF Virtual Pass today