Day 1 - 16 September 2020

09:20AM

(GMT+1)

Cara Buscaglia

VP Solutions

Talkwalker

Associated Talks:

09:20AM - Day 1

View How COVID is affecting consumer conversations and what it means for your brand

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How COVID is affecting consumer conversations and what it means for your brand

What you will learn in this session:

  • Changes in consumer behavior as a result of COVID-19
  • Leading conversations and trends in key industries such as Consumer Goods, Finance, Education sector
  • Common challenges companies are facing today in these industries
  • How to leverage insights to stay relevant and meet evolving consumer needs
. Cara Buscaglia, VP Solutions, Talkwalker

12:20PM

(GMT+1)

Dino Kuckovic

Director of Community & Events

Falcon.io

Associated Talks:

12:20PM - Day 1

View Future-Proofing Your E-Business: How JYSK Nordic’s Digital Strategy Achieved 1 Billion in Turnover

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View Falcon.io

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Future-Proofing Your E-Business: How JYSK Nordic’s Digital Strategy Achieved 1 Billion in Turnover

Denmark’s largest international retailer JYSK turned the tables on the customer experience by digitally transforming. Through a sharp digital strategy and a solid digital solution, the company has impressively managed to support the core business and create growth in both the short and long term. The success story demonstrates how a sustained digital marketing effort can be scaled globally with the use of tools like Falcon.io and create both optimization of media spending, growth in online sales, and driving traffic to physical stores.

In this Case Study you will learn: 

    • How to support the core business and create growth via digital strategies and solutions
    • How to optimize online sales and create customer traffic to physical stores
    • What your marketing tech stack needs to look like to achieve such results
. Dino Kuckovic, Director of Community & Events, Falcon.io

01:50PM

(GMT+1)

Rachel King

CEO & Creative Director

EditMate

Associated Talks:

01:50PM - Day 1

View User-generated video marketing

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View Editmate

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User-generated video marketing

What will you learn in this case study:

  • How to crowdsource videos and produce authentic marketing content.
  • Intro to user-generated video
  • Why brands use User-Generated Video
  • User-generated videos to get more sales and boost brand engagement.
  • Examples: 3 user-generated video campaigns for every business
. Rachel King, CEO & Creative Director , EditMate