Lisa is a Marketing Executive and her experience spans the telecom, automotive, and retail industries. Her professional skills unite where strategy, marketing, and operations intersect. She began her career as a research scientist in the pharmaceutical industry, and she continues to explore the relationship between data and actionable insights and its impact in understanding customers to this day. In her current role, she is the Marketing Strategy Lead for Pricing campaigns at the telecom leader Verizon, where she develops and executes integrated, omni-channel marketing campaigns and strategies.
Furthermore, she is also a Strategic Advisor at the biotech company, BioOx. BioOx was founded by a renowned scientist who worked in a Nobel Prize-winning laboratory, and he discovered how to deliver oxygen faster and at a higher concentration to power your muscles and build your immune system. This role provides Lisa the opportunity to marry her business strategy and scientific research skills.
She holds an MBA from the New York University Stern School of Business, a BS in Chemistry from Gettysburg College, and a Digital Marketing Certificate from Columbia Business School.